YouTube: Difference between revisions

===Restricting users that don't share their personal information===

Advertisements are YouTube's primary source of revenue,<ref>{{Cite web |title=How YouTube Works |url=https://www.youtube.com/howyoutubeworks/our-commitments/sharing-revenue/ |website=YouTube |date= |access-date= |url-status=live}}</ref> but because the platform is run by a publicly shared parent company, it is forced to grow its revenue by any means necessary. This has led to advertisements becoming more pervasive on the platform<ref>{{Cite web |first=Jordan |last=Brown |title=Why YouTube Has So Many Ads (and Why There Will Probably Be More) |url=https://www.33rdsquare.com/software-app/why-youtube-has-so-many-ads-and-why-there-will-probably-be-more/ |website=33rd Square |date=20 Jan 2024 |access-date=12 Jul 2025 |url-status=live |archive-url=<!--Robots.txt blocking archive access--> |archive-date=}}</ref> such as an increasing number of spaces for static ads,<!-- No article specifically states this, but whenever I use a device without an adblock, I have been seeing more static ads on the home page and video sidebar. I think it is reasonable to assume they don't mention it because they are distracted by the more annoying video ads - JamesTDG --> longer ad breaks (which some users have documented being longer than the videos they watch,<ref>{{Cite web |first=Aamir |last=Siddiqui |title=Frustrated YouTube viewers seek explanation for hour-long unskippable ads (Updated: Clarification) |url=https://www.androidauthority.com/youtube-long-unskippable-ads-problem-3519957/ |website=Android Authority |date=27 Jan 2025 |access-date=12 Jul 2025 |url-status=live |archive-url=https://web.archive.org/web/20250128162022/https://www.androidauthority.com/youtube-long-unskippable-ads-problem-3519957/ |archive-date=28 Jan 2025}}</ref><ref>{{Cite web |first=Hans-Christian |last=Dirscherl |first2=Joel |last2=Lee |title=Hours-long unskippable ads spotted on YouTube. What’s going on? |url=https://www.pcworld.com/article/2590352/hours-long-unskippable-ads-spotted-on-youtube-whats-going-on.html |website=PCWorld |date=28 Jan 2025 |access-date=5 Apr 2025 |url-status=live |archive-url=https://web.archive.org/web/20250129183554/https://www.pcworld.com/article/2590352/hours-long-unskippable-ads-spotted-on-youtube-whats-going-on.html |archive-date=29 Jan 2025}}</ref> and most prevalent on YouTube TV, <ref>{{Cite web |first=Anu |last=Adegbola |title=YouTube tests longer CTV ad breaks |url= https://searchengineland.com/youtube-tests-longer-ad-breaks-ctv-445248#:~:text=YouTube%20is%20increasing%20the%20duration,ads%20over%20shorter%2C%20dispersed%20slots. |website=Search Engine Land |date=16 Aug 2024 |access-date=16 Aug 2025|url-status=live}}</ref>) increased ad frequency in videos,<ref>{{Cite web |first=Arol |last=Wright |title=YouTube is Adding Even More Ads |url=https://www.howtogeek.com/youtube-is-adding-even-more-ads/ |website=How-To-Geek |date=26 Apr 2024 |access-date=12 Jul 2025 |url-status=live |archive-url=https://web.archive.org/web/20240426192258/https://www.howtogeek.com/youtube-is-adding-even-more-ads/ |archive-date=26 Apr 2024}}</ref> and poorer quality ads.<ref name=":5">{{Cite web |author=@T3rr0r |title=BAD Mobile Game Ads |url=https://www.youtube.com/watch?v=dRjGn54O4Zg |website=[[YouTube]] |date=17 Oct 2021 |access-date=12 Jul 2025 |url-status=live}}</ref><ref name=":6">{{Cite web |first=Max |last=Knoblauch |title=Why are mobile game ads so weird and bad? |url=https://sherwood.news/business/mobile-game-ads-industry-fake-misleading/ |website=Sherwood News |date=14 Jun 2024 |access-date=12 Jul 2025 |url-status=live |archive-url=https://web.archive.org/web/20240614151756/https://sherwood.news/business/mobile-game-ads-industry-fake-misleading/ |archive-date=14 Jun 2024}}</ref><ref name=":7">{{Cite web |author= @Saberspark |title=The DISGUSTING State of Mobile Game Ads (and why YouTube LOVES IT) |url=https://www.youtube.com/watch?v=KsKlfN9phAs |website=[[YouTube]] |date=18 Sep 2021 |access-date=12 Jul 2025 |url-status=live}}</ref> Practices are also put into place in order to force non-paying users into seeing these ads as well, such as subscription-gating playing videos in the background.<ref>{{Cite web |title=YouTube Premium |url=https://www.youtube.com/premium?ybp=Sg0IBhIJdW5saW1pdGVk4AEC |website=[[YouTube]] |access-date=12 Jul 2025 |url-status=live}}</ref>

<!-- Needs citations -->{{Main|ad blocker}}

 

The prevalence of advertising on the platform, coupled with the repeated appearance of harmful and deceptive ads within YouTube's advertising system, has led a significant number of users to employ ad-blocking tools to facilitate their viewing experience.

 

In response, Google has initiated technical countermeasures to limit the functionality of these tools. This has resulted in an ongoing cycle where ad-blocker developers adapt to new restrictions, and the platform subsequently implements further detection methods. A key strategy in this effort involves the implementation of advanced code integrity checks designed to ensure ad content is delivered to viewers.

 

However, these measures typically exhibit limited efficacy before ad-blocking tools develop new methods of circumvention,<ref>{{Cite web |first=Kate |last=O'Flaherty |title=YouTube’s Ad Blocker Ban Just Got Even Bigger |url=https://www.forbes.com/sites/kateoflahertyuk/2024/06/20/youtubes-ad-blocker-ban-just-got-even-bigger/ |website=Forbes |date=20 Jun 2024 |access-date=12 Jul 2025 |url-status=live |url-access=subscription}}</ref><ref>{{Cite web |first=Scharon |last=Harding |title=YouTube’s ad blocker crackdown escalates, aggravating users |url=https://arstechnica.com/google/2023/11/youtube-tries-to-kill-ad-blockers-in-push-for-ad-dollars-premium-subs/ |website=Ars Technica |date=1 Nov 2023 |access-date=12 Jul 2025 |url-status=live |archive-url=https://web.archive.org/web/20231101170643/https://arstechnica.com/google/2023/11/youtube-tries-to-kill-ad-blockers-in-push-for-ad-dollars-premium-subs/ |archive-date=1 Nov 2023}}</ref><ref group="Rossmann Video">[https://www.youtube.com/watch?v=DMaFH4KzOVg YouTube blocks adblockers; will this be their downfall?]</ref> a dynamic that some analysts suggest exemplifies the<ref>{{Cite web |title=Brave no longer blocking youtube ads as of March 27, 2024 |url=https://community.brave.com/t/brave-no-longer-blocking-youtube-ads-as-of-march-27-2024/540032 |website=Brave |date=27 May 2024 |access-date=12 Jul 2025 |url-status=live |archive-url=https://web.archive.org/web/20240801101510/https://community.brave.com/t/brave-no-longer-blocking-youtube-ads-as-of-march-27-2024/540032 |archive-date=1 Aug 2024}}</ref><!-- Can someone add a source from ublock? Here's their site and wiki if anyone wants to chip in.

https://ublockorigin.com/ --><nowiki> </nowiki>{{Wplink|Streisand effect}}.<ref group="Rossmann Video">[https://www.youtube.com/watch?v=_GARcKCaUfI YouTube's adblock war is backfiring in the worst way possible 🤣]</ref>

Additional strategies have involved the integration of advertisements directly into video streams. This approach has impaired the functionality of certain browser extensions, including SponsorBlock, a community-driven tool designed to skip sponsored segments within videos. The extension relies on user-submitted timestamps to identify these segments; its effectiveness is significantly reduced when personalized advertisements, which vary in duration and placement for each viewer, are embedded into the stream itself.<ref group="Rossmann Video">[https://www.youtube.com/watch?v=weP62wPEjRw Youtube is dedicated to making this website worse; destroys sponsorblock with ad injection changes]</ref>

Google has publicly acknowledged implementing code that degrades the user experience for individuals using ad blockers. This includes introducing artificial latency, which has been documented to slow page load times, an measure that also affected users of the Firefox browser.<ref group="Rossmann Video">[https://www.youtube.com/watch?v=KMLMQRS3Krk Youtube confirms intentional slowdown of adblock users 🤦‍♂️]</ref><ref group="Rossmann Video">[https://www.youtube.com/watch?v=_x7NSw0Irc0 Is Youtube making firefox load slow on purpose?]</ref>

The YouTube Mobile application permits users with a YouTube Premium subscription to download videos for offline viewing. However, the downloaded content is protected by Digital Rights Management (DRM) that requires the application to establish an online connection with YouTube's servers at least once every 48 hours to maintain playback functionality. This requirement is not prominently featured on the primary YouTube Premium marketing page and is detailed instead within the platform's support documentation.<ref name=":0">{{Cite web |url=https://www.youtube.com/premium |title=YouTube Premium |website=[[YouTube]]}}</ref> <ref>{{Cite web |title=Watch videos offline on mobile in selected countries and regions |url=https://support.google.com/youtube/answer/6141269 |website=[[Google]] |access-date=13 Jul 2025 |url-status=live}}</ref>

====Universal DRM testing and violation of Creative Commons licences====

YouTube on TV is an HTML5 web interface from Google to allow supported devices — such as game consoles which do not have a native YouTube app — to view content via YouTube. An A/B experiment has begun which protects all video and audio content regardless of bitrate or format via the YouTube on TV platform with DRM.<ref>{{Cite web |author=coletdjnz |title=[YouTube] DRM on ALL videos with tv (TVHTML5) client #12563 |url=https://github.com/yt-dlp/yt-dlp/issues/12563 |website=GitHub |date=8 Mar 2025 |access-date=13 Jul 2025 |url-status=live |archive-url=https://web.archive.org/web/20250330031529/https://github.com/yt-dlp/yt-dlp/issues/12563 |archive-date=30 Mar 2025}}</ref> One {{Wplink|Xbox 360}} user reported that the YouTube on TV functionality stopped working as a result of the DRM implementation{{Citation needed|date=18 Aug 2025}}. A number of content creators license their work uploaded to YouTube via the {{Wplink|Creative Commons}} licenses. The universal implementation of DRM to restrict a users ability to exercise their rights granted by the license is a violation of the aforementioned licenses.<ref>{{Cite web |title=License Versions

This includes the introduction of a feature called Autoplay that resumes playback of another video (chosen by the platform) immediately after the current one ends (after a delay of about 8 seconds), in the hope that the user gets hooked and continues to watch. By default, this feature is enabled,<ref>{{Cite web |date=4 Apr 2025 |title=Autoplay videos - YouTube Help |url=https://support.google.com/youtube/answer/6327615?hl=en |url-status=live |archive-url=https://web.archive.org/web/20250401080124/https://support.google.com/youtube/answer/6327615?hl=en |archive-date=1 Apr 2025 |access-date=13 Jul 2025 |website=[[Google]]}}</ref> and the user is not immediately informed that it is enabled.

 

Another feature like this is the inclusion of irrelevant videos in search results.{{Citation needed}} If the user searches for something and scrolls down the list too far, the likelihood of them finding what they were looking for decreases since results are generally sorted by what the platform deems relevant to the search query. Hence, if the user scrolls down too far, it is likely that they give up and leave the site. Therefore YouTube started to add random videos out of its recommendation list for the user into the search results, increasing the probability that they see something they will click and watch.{{Citation needed}} This makes it much harder and more inconvenient to find relevant search results since the user has to scroll past all the noise that is designed to distract them. It also means that a video that is actually relevant is less likely to be discovered — especially if it still has low view counts — since unrelated videos are promoted in search in its place.

 

===High number of bots<!--NEEDS citations-->===

Upon the initial publication of a video, the comment section is frequently targeted by coordinated automated accounts.{{Citation needed}} These accounts often engage in disruptive activities, including attempts to direct users to external scams or artificially inflate engagement.{{Citation needed}}

 

These accounts commonly employ identifiable tactics, such as:

 

*Utilizing profile pictures of popular public figures or suggestive imagery.

*Reposting highly-liked comments from the same video, sometimes with minor edits if the comment gains significant traction.

*Posting generic comments that are irrelevant to the video's content or the channel's focus.

Despite consistent feedback from content creators and the broader community, effective platform-level measures to automatically detect and mitigate this activity appear limited.{{Citation needed}} Consequently, content creators and their moderation teams are often required to manually review and remove these comments on a per-video basis to maintain the quality and safety of their community interactions.{{Citation needed}}

Since the beginning of 2025, users have been reporting issues with 3rd-party frontends accessing the platform.<ref>{{Cite web |date=16 Feb 2025 |title=Youtube changed something, again! |url=https://nadeko.net/announcements/invidious-02-20/ |url-status=live |archive-url=https://web.archive.org/web/20250816014757/https://nadeko.net/announcements/invidious-02-20/ |archive-date=16 Aug 2025 |access-date=16 Aug 2025}}</ref> For FreeTube, there has been a heightened amount of people receiving [[wikipedia:HTTP_403|403 errors]] associated with IP blocks when attempting to view videos via this frontend.<ref>{{Cite web |last=Gevaarlijk |date=Jan 31, 2025 |title=[Bug]: [BAD_HTTP_STATUS: 403] Potential causes: IP block or streaming URL deciphering failed #6701 |url=https://github.com/FreeTubeApp/FreeTube/issues/6701 |access-date=Aug 30, 2025 |website=[[GitHub]]}}</ref>

===AI upscaling without consent===

YouTube is testing an experiment on Shorts content that enhances a video's detail without the creator's consent.<ref>{{Cite web |last=Reisner |first=Alex |date=August 22, 2025 |title=YouTube’s Sneaky AI ‘Experiment’ |url=https://www.theatlantic.com/technology/archive/2025/08/youtube-shorts-ai-upscaling/683946/ |url-status=live |access-date=August 26, 2025 |website=The Register}}</ref> The resulting output tends to look plastic. This change has been observed as early as June 27, 2025<ref>{{Cite web |author=Ulincsys |date=June 27, 2025 |title=YouTube Shorts are almost certainly being AI upscaled |url=https://www.reddit.com/r/youtube/comments/1lllnse/youtube_shorts_are_almost_certainly_being_ai/ |access-date=August 26, 2025}}</ref> and affects creators who especially intend the video to be viewed in a certain way, such as the "VHS look".<ref>{{Cite web |date=July 21, 2025 |title=YouTube Shorts are becoming AI upscaled without consent from creators |url=https://www.reddit.com/r/youtube/comments/1m5y7zu/youtube_shorts_are_becoming_ai_upscaled_without/ |url-status=live |access-date=August 26, 2025 |website=Reddit}}</ref> Rhett Shull, in his video, opines such a change "will inevitably erode viewers trust in my content [...] or any of the other creators on this platform that we all watch and we all follow" due to implications that the creator may be using AI, and "also erodes my trust in the platform."<ref>{{Cite web |last=Shull |first=Rhett |date=2025-08-14 |title=YouTube Is Using AI to Alter Content (and not telling us) |url=https://youtube.com/watch?v=86nhP8tvbLY |url-status=live |access-date=August 26, 2025 |website=YouTube}}</ref>

Artist Sam Yang uploaded a video on the August 30th, 2025<ref>{{Cite web |last=Yang |first=Sam |date=30 Aug 2025 |title=Youtube is Using AI on Your Shorts Without Consent.. |url=https://www.youtube.com/watch?v=tjnQ-s7LW-g |url-status=live |website=Youtube}}</ref> following up on the issue using his own work for comparison, testing the claims that this is merely compression scaling, adding an artists eye and commentary to the issue.

===Relevant Rossmann Videos<!-- Videos to add for references, but haven't had sections made yet: (tons in the video directory to still add fyi!)  https://www.youtube.com/watch?v=R-QtwGfILTo Youtube bans 3D print channel after manually reviewing its videos as suitable for monetization 🤔  https://youtube.com/watch?v=7wFqblQY6Dk Youtube wants us to pay for views - this platform is circling the drain   https://youtube.com/watch?v=ejVDwP1kswA ​@EEVblog tries Youtube's payola scam; stay away from this   -->===